What happens when the science of medicine meets the art of marketing?
Everyone profits.
Practice Profile
A Practice Profile is a live action corporate image piece, infomercial and reality show rolled into one dynamic and effective selling tool. These programs let the public get to know you and your practice, provide valuable information on special services they didn’t know they needed or wanted and position you as the LEADER in your field. Focusing on image, results, and testimonials rather than procedures and prices this can be a very effective means to increase patients and revenue.
Broadcast media
A consistent schedule on local stations drives immediate response, and produces a ripple effect from top-of-mind awareness that will last long past the show’s run.
Webcast
A great supplement to broadcast; a streaming show on your web site is available on-demand and helps make email broadcasts and e-newsletters more effective.
In-Office Presentation
You have a captive audience of current patients in both reception areas and operatories. This venues is a perfect way to inform and ultimately up-sell to new and more profitable procedures.
Webisodes
Webisodes are short segments of live action that average less than 5 minutes. These can showcase individual treatment plans, new products and services, or interesting features. They can be produced in mass or updated and customized on an on-going basis. They can be emailed or serve as a continuing series on your website. They can be added to an existing broadcast show, or in-office loop to create your own network of targeted programming. Webisodes are effective because of their eas of delivery. They can create a loyal following anxious to see the next installment.
Broadcast Commercials
These :10, :15, :30 or :60 second spots are a great way to increase inquiries, awareness or even promote procedures. These are an effective part of any web or email campaign.
PRACTICE NEW MEDIA | 757-692-8624 |
